{"id":51248,"date":"2022-08-23T07:50:15","date_gmt":"2022-08-23T07:50:15","guid":{"rendered":"https:\/\/translinguoglobal.com\/%d1%83%d1%81%d0%bb%d1%83%d0%b3%d0%b8-%d0%bf%d0%b5%d1%80%d0%b5%d0%b2%d0%be%d0%b4%d0%b0-%d1%80%d0%b5%d0%ba%d0%bb%d0%b0%d0%bc%d1%8b\/"},"modified":"2023-04-04T13:37:11","modified_gmt":"2023-04-04T11:37:11","slug":"%d1%83%d1%81%d0%bb%d1%83%d0%b3%d0%b8-%d0%bf%d0%b5%d1%80%d0%b5%d0%b2%d0%be%d0%b4%d0%b0-%d1%80%d0%b5%d0%ba%d0%bb%d0%b0%d0%bc%d1%8b","status":"publish","type":"page","link":"https:\/\/translinguoglobal.com\/ru\/%d1%83%d1%81%d0%bb%d1%83%d0%b3%d0%b8-%d0%bf%d0%b5%d1%80%d0%b5%d0%b2%d0%be%d0%b4%d0%b0-%d1%80%d0%b5%d0%ba%d0%bb%d0%b0%d0%bc%d1%8b\/","title":{"rendered":"\u00d6vers\u00e4ttningstj\u00e4nster f\u00f6r reklam"},"content":{"rendered":"<p>\u00d6vers\u00e4ttningstj\u00e4nster f\u00f6r reklam. Idag spelar en form av kommunikation som <a href=\"https:\/\/sv.wikipedia.org\/wiki\/Reklam\" target=\"_blank\" rel=\"noopener\">reklam<\/a> en mycket viktig roll i samh\u00e4llet. Som vi alla vet best\u00e5r reklam av att \u00f6verf\u00f6ra information f\u00f6r att \u00f6vertyga allm\u00e4nheten. En av dess funktioner \u00e4r att \u00f6ka konsumtionen av en produkt eller f\u00f6rb\u00e4ttra bilden av ett varum\u00e4rke. F\u00f6r att kunna g\u00f6ra detta m\u00e5ste produkten, varum\u00e4rket eller f\u00f6retaget g\u00f6ras k\u00e4nt \u00f6ver hela v\u00e4rlden. D\u00e4rf\u00f6r m\u00e5ste man v\u00e4nda sig till \u00f6vers\u00e4ttningsv\u00e4rlden f\u00f6r att f\u00e5 en plats i den <a href=\"https:\/\/es.wikipedia.org\/wiki\/Mercado_mundial\" target=\"_blank\" rel=\"noopener\">internationella marknaden<\/a>.<\/p>\n<h3 style=\"text-align: center;\"><strong>Vad best\u00e5r dessa tj\u00e4nster av?<\/strong><\/h3>\n<p>Att \u00f6vers\u00e4tta reklam inneb\u00e4r mycket mer \u00e4n en enkel \u00f6vers\u00e4ttning, eftersom den m\u00e5ste anpassas till det kulturella sammanhanget f\u00f6r varje spr\u00e5k. Inte bara det, utan fokuset \u00e4r \u00e4ven p\u00e5 k\u00e4lltextens funktion. Detta inneb\u00e4r att budskapet ofta beh\u00f6ver \u00e4ndras s\u00e5 att det f\u00f6rmedlar samma k\u00e4nsla som m\u00e5ltexten. <\/p>\n<p>En reklam\u00f6vers\u00e4ttare m\u00e5ste ha erfarenhet av att <a href=\"\/?page_id=40740\">lokalisera<\/a> reklaminneh\u00e5ll, ut\u00f6ver att kunna spr\u00e5ket och kulturen det handlar om. Modersm\u00e5ls\u00f6vers\u00e4ttare \u00e4r rekommenderade f\u00f6r dessa typer av \u00f6vers\u00e4ttningar. Dock \u00e4r det viktigaste att \u00f6vers\u00e4ttaren kan spr\u00e5ket och dess kultur p\u00e5 djupet. Att \u00f6vers\u00e4tta reklam \u00e4r en sv\u00e5r uppgift eftersom dess konsumtion beror p\u00e5 kvaliteten p\u00e5 \u00f6vers\u00e4ttningen som reklam\u00f6vers\u00e4ttaren har gjort.<\/p>\n<h3 style=\"text-align: center;\"><strong>Vad \u00f6vers\u00e4tter reklam\u00f6vers\u00e4ttarna?<\/strong><\/h3>\n<p>><br \/>\nPrecis som det finns m\u00e5nga typer av reklam s\u00e5 kan \u00f6vers\u00e4ttarna utf\u00f6ra m\u00e5nga typer av <strong>reklam\u00f6vers\u00e4ttning.<\/strong> Detta beror, f\u00f6rutom f\u00f6retagets specialiteter, p\u00e5 best\u00e4llningen som de vill ha. <\/p>\n<p>De tj\u00e4nster som en reklam\u00f6vers\u00e4ttare kan utf\u00f6ra \u00e4r: \u00f6vers\u00e4ttning av annonser, broschyrer, kataloger, webbplatser, slogans och motton. De kan ocks\u00e5 \u00f6vers\u00e4tta reklamkampanjer, pressmeddelanden, affischer eller till och med tv-reklam. <\/p>\n<p>Som vi kan se inneb\u00e4r allt som n\u00e4mnts ovan en h\u00f6g kreativitetsniv\u00e5. Reklam\u00f6vers\u00e4ttarna \u00e4r inte bara specialiserade p\u00e5 reklam, utan de \u00e4r \u00e4ven kreativa.<\/p>\n<h3 style=\"text-align: center;\"><strong>Exempel p\u00e5 \u00f6vers\u00e4ttningstj\u00e4nster f\u00f6r reklam<\/strong><\/h3>\n<p>Som tidigare har n\u00e4mnts s\u00e5 \u00e4r det inte en l\u00e4tt uppgift att \u00f6vers\u00e4tta reklam och det kr\u00e4ver professionell utbildning. D\u00e4rf\u00f6r m\u00e5ste f\u00f6retagen anv\u00e4nda sig av professionella \u00f6vers\u00e4ttare som \u00e4r specialiserade p\u00e5 reklam f\u00f6r att skapa samma k\u00e4nslor f\u00f6r m\u00e5lgruppen. \u00c5 andra sidan m\u00e5ste \u00f6vers\u00e4ttarna ha tillr\u00e4cklig kreativitet f\u00f6r att f\u00e5 en s\u00e5dan typ av reklam att \u00f6vertyga allm\u00e4nheten. <\/p>\n<p>Vanligtvis garanterar de professionella \u00f6vers\u00e4ttningsbyr\u00e5erna lokaliseringen av din produkt eller reklamtext. Denna process kan endast utf\u00f6ras av professionella \u00f6vers\u00e4ttare, samt de som \u00e4r specialiserade p\u00e5 reklam. Det finns flera \u00f6vers\u00e4ttningsbyr\u00e5er som uppfyller dessa krav: <em>Blarlo, Ampersand, Global Translators, Online Translators och Tradupla<\/em>, bland andra. <\/p>\n<p>Reklamens huvudfunktion \u00e4r att f\u00e5nga allm\u00e4nhetens uppm\u00e4rksamhet och det kan l\u00e4tt uppfyllas tack vare <a href=\"\/?page_id=40887\">\u00f6vers\u00e4ttningen<\/a> . Dessutom internationaliseras ditt f\u00f6retag eller din produkt genom \u00f6vers\u00e4ttning av reklam, s\u00e5 att det n\u00e5r en st\u00f6rre publik. Detta \u00f6kar konsumtionen av det som publiceras. <\/p>\n<p>Bes\u00f6k v\u00e5ra profiler p\u00e5 <a title=\"Translinguo Global\" href=\"https:\/\/www.facebook.com\/translinguoglobal\" target=\"_blank\" rel=\"noopener\">Facebook<\/a>, <a title=\"Translinguo Global\" href=\"https:\/\/www.instagram.com\/translinguoglobal\/\" target=\"_blank\" rel=\"noopener\">Instagram<\/a> och <a title=\"Translinguo Global\" href=\"https:\/\/es.linkedin.com\/company\/agencia-de-traduccion-translinguo-global\" target=\"_blank\" rel=\"noopener\">Linkedin<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00d6vers\u00e4ttningstj\u00e4nster f\u00f6r reklam. Idag spelar en form av kommunikation som reklam en mycket viktig roll i samh\u00e4llet. Som vi alla vet best\u00e5r reklam av att \u00f6verf\u00f6ra information f\u00f6r att \u00f6vertyga allm\u00e4nheten. En av dess funktioner \u00e4r att \u00f6ka konsumtionen av en produkt eller f\u00f6rb\u00e4ttra bilden av ett varum\u00e4rke. F\u00f6r att kunna g\u00f6ra detta m\u00e5ste produkten, [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":38157,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_crdt_document":"","inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-51248","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/translinguoglobal.com\/ru\/wp-json\/wp\/v2\/pages\/51248","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/translinguoglobal.com\/ru\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/translinguoglobal.com\/ru\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/translinguoglobal.com\/ru\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/translinguoglobal.com\/ru\/wp-json\/wp\/v2\/comments?post=51248"}],"version-history":[{"count":0,"href":"https:\/\/translinguoglobal.com\/ru\/wp-json\/wp\/v2\/pages\/51248\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/translinguoglobal.com\/ru\/wp-json\/wp\/v2\/media\/38157"}],"wp:attachment":[{"href":"https:\/\/translinguoglobal.com\/ru\/wp-json\/wp\/v2\/media?parent=51248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}